Music, Money & You; Managing the Business

by Dr. Greta Pope

We arrived at Elmendorf Air Force base in Anchorage, Alaska at 2:00 p.m. on a February afternoon. I was stunned! It was very cold and… it was dark! I’d heard that Alaska was dark for extended periods of time in the winter, but this was unbelievable! What a fabulous way to begin our U.S.O. Tour to the Far East!

Read more about this amazing tour and so much more in Dr. Greta Pope’s book Music, Money & You; Managing the Business! This book is used in school curriculums and other music programs. Perfect for that special singer or musician in your life. Get your copies…

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How Do I Get Sponsored in the Music Industry?

Sponsorship in the music industry can be a very lucrative way to help build your brand and your career whether you’re just starting out or your well established in the music industry. Thanks to social media, websites, and the array of digital media, sponsorship takes many forms these days.

As part of the Online Huddle, Dr. Greta Pope will share information on sponsorships, and what different sponsorships on different platforms look like. She will also share valuable information and insider tips on how to get sponsored by the brands that make the most sense for you and will help take your career to the next level.

Register now for the 10-week Online Huddle by visiting our website.

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Meet Donovan Mixon, Founder of Performance Ear Training!

Singers…Have you ever felt inadequate because you couldn’t effectively communicate with your musicians? Or have you ever wanted to sing harmony parts more easily? If so, this episode is for you! Join us to hear from ear training expert, Donovan Mixon. Mixon has taught his method around the world, in addition to teaching at the famed Berklee College of Music in Boston, MA. A new session of Performance Ear Training Live is beginning this week.

Performance Ear Training Live presents an organized collection of study concepts designed to help you develop a functional & intuitive ability to hear and respond to progressions, chords, scales, intervals and melodies.

The Study Concepts are:

  • Harmonic Basslines: a technique for singing basslines that reflect the harmony of a progressions.
  • Concept of Continuance: A sight-reading development strategy.
  • Cycle 4 Intervals: System for hearing intervals in isolation and in a tonal context.
  • Inner Hearing: A way to strengthen your musical imagination.
  • Straight Line Exercise: Technique for sensitizing the ear to hearing lines through chord progressions.
  • Phrase Superimposition: Concept for shaping a single phrase over changing harmonies. 

General aural skills concepts & practices used in the course are: Movable DO, Solfege Syllables, Tendency Tones, Guidetones and Dictation.

Lessons are presented in 8-week blocks that comprise sixteen live sessions in which you are directed through appropriately leveled topics designed to develop your aural skills. During the bi-weekly lessons, Donovan Mixon will put you through the paces with group and individual activities. It is here you will gain insight as to how to study and be challenged with valuable dictation practice.

Welcome Video;

BIO PAGE Donovan Mixon

Listen to the full podcast:

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Why is social media so important to the music industry? 

It’s rare these days that you meet someone who isn’t on social media. We use our social platforms to keep in touch with friends, share important moments in our lives, and for entertainment. How often do you look up a brand or an artist on social media to get to know them better?

Social media is so important in our everyday lives and it’s even more important for brand’s and musical professionals. Having a strong brand that shares who you are, what you offer, and provides entertainment will go a long way on social media. That’s why we’ve dedicated a whole class in the Online Huddle to developing your social media strategy.

Having a strategy behind your social media plan will help you stay organized, share a cohesive message with followers, and help them easily understand how they can purchase your music, see your in person, or any other call to action you want them to do.

You don’t have to do this alone, let’s develop your strategy together! Register now for The Online Huddle, Wednesdays starting October 6th by visiting our website.

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Meet Singer-Songwriter Scott Hildebrand

Scott Hildebrand is a singer/songwriter and multi-instrumentalist, whose music pulls from genres such as the Chicago Blues of his hometown, as well as Indie Folk, Americana and Rock & Roll. Through his musical journeys he strives to inspire open-mindedness and ignite the adventurous flame in the hearts of his listeners.

Follow Scott Hildebrand on InstagramFacebookYouTube, and on his website

Serafina –

Love is How We Choose –

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Happy Labor Day!

Labor Day pays tribute to the contributions and achievements of American workers. It is particularly important this year to celebrate the Americans that have kept our Country going throughout the pandemic. Greta Pope Entertainment would like to take this opportunity to say THANK YOU to all of the folks that have made our lives easier during this time.

Wishing you and your family a wonderful and safe Labor Day!

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Vocal Style Fusion

This is an excellent example of Vocal Style Fusion. Ella Fitzgerald sings Cream’s Sunshine of Your Love with such authority, employing Jazz sensibilities, along with a Rock, Funk, R&B and Pop awareness. She absolutely commands this song as she scats, bringing her personal style to a song that was originally written for a completely different genre. This performance is exceptional!

The lesson here is to always be yourself. Bring your special brand to everything you do. Don’t be afraid to be a pioneer and step outside of your comfort zone. Wonderful things happen when you do!

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What does it mean to build your brand in the music industry?

When you think of any famous singers, musicians, or artists what do you think of?  While you probably think of your favorite song or performance, you might also think of their logo, their website, their social media presence, or the email you received from them earlier this week. These are all examples of their professional brand.

Today more than ever branding is so important. With technology at our fingertips anyone has the ability to make a brand for themselves. But where do you start?

Dr. Greta Pope, host of the Online Huddle shares proven tips and tricks to establish your online brand and why it’s so important for your career.

The 10-week series starts October 6th. Register today and receive 10% off the entire course.

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Why Music?

Music is a wonderful equalizer. I have a story to share. When I was in high school, I met a wonderful friend who played cello. We played together in a string quartet and had fun musical experiences. I later found out that he was from a severely disfunctional family and had absolutely no support from home. He did not live at home with his family. As a matter of fact, I never knew where he lived, but he was talented, he was a nice guy and he was my friend.

Because of his talent and personal attributes, he received a scholarship to study with one of the finest private teachers in the area while in high school. After high school, he received a full scholarship to college…and then a got a scholarship to graduate school…and then he earned a Doctorate of Musical Arts Degree.

This young man became an esteemed professor of music at a major university. The trajectory of his life was forever changed because of music.

Join us on October 13th to learn how you can create a music business that will provide you the lifestyle that you want!

The ONLINE Huddle runs October 6th through December 8th. Join Dr. Greta Pope for this life-changing series of classes.

Register here!

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Meet Saraswathi Ranganathan

Saraswathi is an Indian Raga Artist. She is a cross cultural, ambassador, performer, composer and educator. Her mission is one stage, one music, one community. Saraswathi sings and plays a very beautiful instrument called the Veena, which is the National Instrument of India. Veena is a traditional South Indian stringed Musical Instrument. This veena is made up of well seasoned Special Jack Fruit Wood. Veena is associated with Goddess Saraswathi and Saint Muthuswamy Dhikshidhar.

Veena consists of three parts that are called Kudam Dandi & Yazhi. For more information about this magnificent instrument, click here.

Listen to the full episode now.

Learn more about Saraswathi Ranganathan by visiting her website

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